Tips to Boost Your Photography Business

photography businessPhotography is a blessed art that allows its artists to flourish and thrive all throughout the entire process. You will probably be amenable to the statement that if there is any right time to make a living out of photography, the right and perfect time for it is probably right now. There are so many different things and angles and niches to explore in the photography industry and the crème de la crème of all of those is the wedding photography niche. Make no mistake, the rest of the other niches in photography don’t come in any less, they pay quite handsomely as well and if done right, it can be something that you can wrestle yourself into and live out your passions and dreams while earning some major bucks in the process.

It all starts out quite the same really. You take photography as a new found hobby and practice it every day. Over the course of time, after probably some classes and seminars taken and tons of self help videos and blogs, you notice that you have improved dramatically and your friends and family and even a bunch of other people you don’t know very much start following your works and portfolio online. Then one day, it dawns upon you, you can seriously do it for a living. You can be as good as this wedding photographer north wales. You’re talented enough to be able to pull it off and you’ve already started investing in the right kind of gear. Why not, right?

Well, making a business out of your passion, particularly something that you can be potentially good with, is not a bad idea at all. Here are a few tips to help boost your photography business if you’re contemplating on starting one or are still in the process of working it out:

  1. Work tirelessly on your portfolio

You can’t just make a pitch to prospective clients and not have a portfolio of any kind to show to them to prove that you’re actually any good, can you? This is why it is important for to gain experience and to take on projects seriously and with laser like focus – no matter how big or small they may be. If you really are just starting out, stage a personal project with your friends and family who will gladly do it for you for free. Chances are, all you had to do was ask and you never mustered up the courage until now.

  1. Actively participate on social media

You’re probably using social media for your personal accounts but once you’re starting out with your business, you should make up accounts for that too. After all, studies show that 75% of effective consumer marketing is actually conducted through social media. Make your presence known. Update dutifully, start off with weekly updates then build on from there. Reply to comments and suggestions and answer any inquiries as promptly as you possibly can. It will blow your mind how many business entrepreneurs gain clients through social media every day. It’s a gold mine people have been tapping into and the good news is that it never runs out. The more you cultivate your social media presence, the more traction you get towards getting actual prospective clients in the future.

Learning Portrait Photography: How to Start

portrait photographyLearning portrait photography may seem really simple. Most people often had mistaken it for a selfie. You reach out, put your camera slash phone at an arm’s length, take a shot, adjust some filters and you think that’s it. Now what you need to understand is that there are plenty of different tips available out there. You read about them every day and practically everywhere. I don’t know if you seriously realize this but there is a whole different set of challenges that come up with portrait photography.

You’d think that if you had a decent DSLR that’s pretty much it. Sure, starting off with a good camera is always a good way to go about it. However, it really is quite challenging to capture portraits of people as easily as you would like to be able to as much as you want to. There is a whole world of difference between professionally shot and amateur portraits. It all lies in the itty bitty technical details –details that the average non-photography person would probably never really digest but will notice enough in the photos once the final product has come up.

Lens choice is everything

One of the best things that you can invest in to improve your portrait photography skills is a telephoto lens. It is the best way for you to get to capture a really narrow view angle. The concept is to have a more accurate focus on the subject and sort of blur out the rest of the background. It produces a feathery and almost romantic effect that looks really gorgeous if executed properly in portraits.

Be creative when coming up with your compositions

Experiment with the way that you position your subject. Play around with different kinds of angles and different backgrounds. Tilt the camera a little. Play around with filters. Experiment with an editing software. The options are seemingly endless and they are only limited to the amount of creativity that you have or are willing to cultivate. You can learn a lot about this through a photography training.

Take advantage of natural light

There is something about natural light that plays up on the features of your subjects when used strategically. The facial profiles usually become more profound and more highlighted. Harsh lighting tends to wash out the facial features of the subject and that’s why you should seriously opt for a more natural lighting whenever you are shooting portraits.

Also, feel free to play around with your DIY photography hacks

There are tons of DIY hacks available out there, online, specifically speaking. And the best thing about it is that it won’t cost you a pretty penny. You may even be able to make then out of some household items that you may already have. It can be anything from filters to whatever!

Basically, there is no black and white to learning portrait photography and the secret there is for you to be able to readily explore your creativity. One good last note would be for you to at least invest in a tripod or so as well. This is to help keep the balance steady for you and just minimize camera shake which will help a lot when it comes to avoiding image blur.

Old School Wedding Photography Tips

wedding photography tipsSome people may argue but I think I’m really coming from something real when I say that wedding photography is probably one of the most stressful types of photography out there. There’s just so many things to do and even more to analyze and strategize ahead of time for a photographer to be able to really pull things off and satisfy the clients at the same time. For one, you only get one chance. If, by the off chance that you make a boo-boo and mess something up, you can’t just go back and re-shoot it. Chances are, that moment is already gone forever so it’s absolutely crucial that you are able to do everything right. People are relying on you when they entrusted the incredibly challenging yet honorable task of shooting their wedding. As a matter of fact, it’s not just them. Even their families and friends are relying on you.

Here are a few old school wedding photography tips to help get you started. They may be old but they’re also tried and tested to really work.

Manage expectations accordingly

Make sure that you are thorough in terms of discussing the terms with your clients.  You know that old saying about “under-promising and over-delivering”? It works every time. Of course, just because you under promised doesn’t mean you can slack off; you have to pull off the over-delivering part to. This is to ensure that your reputation will be protected accordingly and you will also get to minimize any disappointments on the clients’ side when all’s said and done.

Make it legal

It means that you should go through the troubles of actually getting your liabilities covered. Draft up a letter of agreement and keep it as simple and concise as much as possible. Put up a waiver of sorts in fine print. This is particularly important if you’re just beginning to delve into wedding photography. You have to understand that weddings are emotional events and some people may have the tendency to run with their emotions or be dramatic in case something goes wrong. Making sure you don’t get sued is crucial to surviving in the industry.

You need to be extremely skilled in exposure and lighting

You need to scout the locations ahead of time and take sample pictures. This may, you are well aware of the settings that you need to get to in order for you to be able to take the perfect pictures. Bad exposure pictures have no place for wedding photography; it’s just not right to use that ill excuse to a bride and groom who obviously trusted you enough to cover their event.

Always prepare for contingencies

Make sure you have a backup plan for everything. Luckily, for you, we’re already in the digital age and unless you’re shooting in film; for as long as you have a good stash of memory cards, you should have your storage options down pat. Also make sure that you have extra batteries and flashes for when things run out, your shooting progress comes to a grinding halt so it’s absolutely crucial that you prepare for the worst.